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Geographic Keyword Research Tool

Leveraging our understanding of informal space and mass transit through Urbanware products, search marketers, publishers and advertisers can utilize UMI’s platform to dramatically increase the effectiveness of online advertising.

With up to 9% of all online searches using informal geography, this represents a significant lost opportunity to capture high-quality leads.

The service utilizes standard web protocols and serves geospatial terms relevant to a specified area. GeoMods leverages the installed based user base of Urbanware Neighborhoods database, providing many of the same geographic keywords that power search portals, Internet yellow pages and mapping platforms.

Queries can be made in a variety of methods—point-radius, address, custom map draw or by naming additional geo-keywords as constraints. Organizations can leverage UMI’s geospatial capabilities without having to develop them internally, quickly deploying enhanced geotargeting capabilities. For more information, please inquire.